3ds Max opens with a NTSC frame rate by default. This can be a little annoying…

The simplest way to fix you all defaults for 3dsMax is to make a new maxstart.max file

Make a new blank scene. Change the settings to PAL and 100 frames. Save the file as maxstart.max and put it in the 3dsmax/scenes folder.
Then every time you start max it will load this file as the default.